Want to prepare students for the age of the entrepreneur?

100 Steps 2 Startup™ provides professors and other educators with a:

  • Complete 12-week, online curriculum that leaves 94% of all students with a measurable increase in entrepreneurial capacity.
  • Full suite of instructional tools: videos, exercises, quizzes, assignments, and more.
  • Dynamic learning experience that students rave about.

Created by tenured professor and entrepreneur, Dr. Sean Wise, these materials take students on the journey of successful entrepreneurship — with you as their guide.

Perfect for online learning

“The 100 Steps program was a perfect fit for distance education.” — Steve Tissenbaum B.A., M.B.A., C.M.C. Adjunct Professor, Entrepreneurship and Strategy, Ryerson University

Providing an experience beyond the textbook

“100 steps to startup elevated the learning experience for business and non-business students, providing them with an experience beyond the textbook. The online videos, worksheets and classroom activities enhanced their social learning experience. Students reported higher levels of engagement, interest and energy with their approach to entrepreneurship with the 100 steps as their guide.” — Paul Gillespie Professor, Ryerson University, Instructor ENT500: New Venture Startup

A Vital Resource to Entrepreneurial Educators

“Dr. Sean Wise’s 100 Steps 2 Startup™ program is a unique, easy-to-follow approach to starting any venture. It is a vital resource to entrepreneurs, entrepreneurship educators and others interested in implementing lean startup principles. I highly recommend this program to anyone interested in learning how entrepreneurship is done in the 21st century!” — Bradley Poulos Professor

Teaching entrepreneurship by guiding, not lecturing

No doubt about it. Today’s students are keenly interested in entrepreneurship. That doesn’t mean they dream of being the next Jeff Bezos. Most don’t. Instead, what students want is the real-world nuts-and-bolts of how to go from a germ of an idea to launching a viable small business.
No doubt about it. Today’s students are keenly interested in entrepreneurship. That doesn’t mean they dream of being the next Jeff Bezos. Most don’t. Instead, what students want is the real-world nuts-and-bolts of how to go from a germ of an idea to launching a viable small business.
100 Steps 2 Startup™ makes it easy for you to create this transformative experience in your classroom.

Structured experiential learning + proven startup methodology = positive outcomes

100 Steps 2 Startup™ is an online toolkit of materials that enable you to teach modern entrepreneurship. It’s a complete curriculum with everything you need:

How does it work?

Students watch a short video on a “step” and then do the hands-on exercise. Working in teams, they engage in such entrepreneurial activities as ideation, opportunity evaluation, customer discovery and validation, MVP creation, market penetration, pitching investors, scaling and more, and then discuss their experiences in class.

As you guide them through each step, students build their entrepreneurial knowledge and confidence.

Why? Because, with your guidance, the proven startup methodology has come to life for them.
The curriculum is divided into 12 week sessions, which fits most semester-style courses. However, it can be easily adapted to other schedules.

A curriculum and approach your students will love. (So will you!)

Chances are, you don’t want to spend your time preparing lesson plans and lecturing. You want to work directly with your students, helping them learn and grow in their entrepreneurial journey.
100 Steps 2 Startup™ allows you to do that. During each class, you’ll be able to engage your students in practicing skills, actively. And because this program has everything you need to start teaching, little or no pre-class prep is required.
Students love the experience. Many who have worked through the program say it has opened their eyes and helped them build skills they’ll use regardless of the business or career path they ultimately choose.
Here’s what just some students have to say:

Course built my entrepreneurial skills and resilience

“Although I’m a business student and take many business courses, this course… really taught me practical skills on how to put this into life. It gave me a clear path of what’s expected of me for each step and the knowledge I should have. During the course, I was able to build my entrepreneurial skills, my resilience, and become a better group member. It’s a course I will never forget!”
— Jackie, Student

Teaching style made me want to come to class!

“This is a very unique class and I would recommend it to all my friends. The teaching style of this class is what makes you want to come to class. Watching each video and going through each worksheet helped me understand the concepts behind how to have your own startup.”
— Rohita, Student

No prerequisites required. No startup experience needed.

You may be wondering, how can students who may not have even taken a business course before, be able to learn to create a real, revenue-generating venture?
The reason is, Dr. Wise uses the Lean Startup Methodology, where students get out of the building and in front of early adopters to experiment and pivot their way to early traction — just like real entrepreneurs do! This theory is already in the mainstream of business academia, but you get to actually implement it with your students!

Learning outcomes you can promise students and curriculum approvers

You may be wondering, how can students who may not have even taken a business course before, be able to learn to create a real, revenue-generating venture?